Hello Portal Insights
Ideas for a more connected world.
Perspectives on NFC, physical-to-digital experiences, product thinking and the small design decisions that make technology more useful.
What makes business technology feel effortless?
Useful products reduce uncertainty, make their value visible and fit the way people already work. Here are the principles behind that feeling.
NFC and QR codes: why connected experiences use both
NFC and QR codes solve different interaction needs. Used together, they create a clearer and more flexible route from a physical touchpoint to digital content.
From physical moment to digital action: designing connected experiences
A tap or scan lasts a second. The experience around it determines whether anyone understands, trusts or values what comes next.